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Notes on performance monetization infrastructure

What we are learning while building it — integration, attribution, compliance, and the shape of monetization for software that recommends.

What AI agents need from a monetization API

Affiliate infrastructure assumes a browser, cookies and a page the publisher controls. An assistant answering a question has none of those reliably. What has to change.

AI agentsAPI design

Why performance monetization is hard to integrate

Every affiliate network solves the same five problems differently. That is why a publisher's second integration costs almost as much as the first.

EngineeringIntegration

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